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Who are we?

Identity and pride of belonging: when great photographers invite us to express our uniqueness

Goals :

Understand what makes the identity of the company.

Question the weight of its history and its heritage.

Valuing the expertise of employees.

Foster awareness of a common mission.

Explain the concept of values.
Cultivate the uniqueness of the company.

Cast (not exhaustive):

Nicéphore Niépce, Alfred Stieglitz, Edward Weston, Tina Modotti, Henri Cartier-Bresson, Steve McCurry, Margaret Bourke-White, Annie Leibovitz, Stephen Shore, Lewis Hine, Dorothea Lange, Alexander Rodtchenko, Walker Evans…

Duration:

From 45 minutes to 1 hour

Audience:

Employees (all functions)
Managers
Leaders

Transformation is an imperative necessity today. Our organizations, our resources and even our relationship to work are being questioned on a daily basis in all sectors of activity. And for good reason...

But the risk of changing is to lose sight of what makes the company strong, unique, the very identity of the company. To be able to envisage transformation with serenity, the collective must rely on solid foundations, pillars that are the essence of the company. 


These are the pillars that guarantee performance and are a source of pride for employees. This conference proposes to identify these pillars by taking an unexpected educational detour: the work of great photographers. Since the beginning of the 20th century, the question has been asked: is photography an art? 

If taking a picture is just a matter of pressing a button, how can we claim an artistic dimension? In what does the photographer's talent lie? How is his singularity expressed? 


This conference starts from a simple idea: by understanding what makes the identity of a photographer, we will understand what makes that of a company.

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